OUR TEAM
Conscious Living PR originally launched off MLC PR, a mid-sized PR firm in the entertainment industry representing award-winning celebrities in TV and film, authors, and branded individuals. Founder, Mona Loring, launched Conscious Living PR to fuel her personal passions and soon tapped into a market that needed a visionary within the conscious PR space. MLC PR has since been rebranded as CONSCIOUS HOLLYWOOD, and now lives as our powerful entertainment division at the agency.
With our prior successes and award-winning experience, Conscious Living PR focuses on organic public relations via creative strategies in a mindful and passionate manner for the clients we represent. Our incredible roster includes US and international celebrities, best-selling authors, quality influencers, brands, services and philanthropic organizations. We are renowned for developing effective campaigns that deliver results and most importantly, our company is passion-driven. We are honest, hard-working and we care. Our clients' businesses and projects epitomize these same beliefs. We want to help your business and career blossom so that we can help bring more good in the world— through you.
About Founder, Mona Loring
The world of public relations is fast-paced, complex, and constantly evolving. That is why it is essential to find an award-winning publicist who can create innovative, personalized PR campaigns for a diverse range of talented clients, helping them stand out and achieve their career goals. Mona Loring has accomplished this feat. She established MLC PR, which quickly became one of the top entertainment PR firms built from the ground up. With extensive experience in talent, music, lifestyle, and literary public relations, Loring integrated her vast knowledge and expertise in business expansion, image consulting, artist development, and talent relations into the various departments at the agency. Through her visionary leadership, Loring has consistently led her team to become synonymous with excellence, hard work, and integrity. Her success with awards campaigns for the Oscars, Emmy Awards, and Golden Globes has earned her recognition as a trailblazer in the arduous public relations industry.
Loring’s spiritual journey inspired her to channel her passion into the conscious space by creating Conscious Living PR. After gaining extensive experience and forming invaluable connections in her entertainment work over the past decade and a half, she is now using her intuitive abilities to help people and the planet. In 2022, Mona had a revolutionary vision to rebrand MLC PR as Conscious Hollywood, aiming to elevate the level of consciousness within the entertainment industry. The mission of Conscious Hollywood is to bridge the gap between the entertainment, philanthropic, spiritual, and wellness industries while utilizing the proven methods of traditional public relations.
Loring received her Bachelor's Degree in Liberal Studies from California Polytechnic University, San Luis Obispo, with a unique emphasis in entertainment production, and a minor in Theatre Arts. After successfully launching multiple children's books in a series, she decided to refocus her attention on her initial passion, the entertainment industry. She began her journey as a personal publicist, developing musicians and actors in TV and film. Through invaluable hands-on experience and tireless hard work, her efforts eventually blossomed into a full-service, bi-coastal entertainment PR firm, formerly known as MLC PR.
Loring has been a part of developing the careers of high-level talent such as Michael B. Jordan, Jenna Ortega, Golden Globe winner Gina Rodriguez, Emmy-winner Carrie Preston, Garcelle Beauvais, Zoey Deutch, Ryan Guzman, Academy award-nominated director Theodore Melfi, among others. She has collaborated with top tier corporations such as META (Facebook/Instagram), Adidas, Procter & Gamble, HSN, Target, among others. She has an extensive portfolio of domestic national and international secured press placements including magazine covers, national talk shows, and prominent personal appearances. Loring also has experience in event planning & production, wrangling talent and overseeing PR for high-end and philanthropic red carpet events, such as the Governor’s Ball at the Oscars. On the literary end, she has supported book campaigns and launches with top publishers including but not limited to Simon & Schuster, Harper Collins, Sounds True and Hay House.
MEET THE REST OF OUR CONSCIOUS TEAM
Anna Kreynes, Head of Talent- Conscious Hollywood Division
Anna is the head of talent at the agency, boasting over a decade of expertise in the realm of public relations, communications, and media strategy. With a keen focus on navigating the ever-evolving media landscape, she brings a wealth of experience in entertainment, business, and lifestyle PR.
Her proficiency lies in guiding clients through the intricacies of traditional, digital, and social media, aiding them in cultivating robust and authentic presences along with strong digital footprints. Her dedication is reflected in a results-driven approach, ensuring impactful outcomes for every project.
With a background deeply rooted in strategy, branding, and marketing, Anna leverages her skills to craft innovative campaigns, foster meaningful media relationships, and lead teams to success.
Expertise:
Strategy
Branding
Traditional Media
Digital Media
Social Media
Marketing
Public Relations
Communications
Kellee Plascencia, PR Coordinator
Melody Minagar, Head of Social Media Management